Ever wish you could see how your house or office building might look off the drawing board and in the actual neighborbood? Well, take a look! This lot is empty except for the world’s largest augmented reality marker. Amazing! As a towering skyscraper flickers to life in its place. The record-setting AR marker is Guinness-certified! This project was dreamt up by architects at Konigsberger Vannucchi, a Brazilian firm that wanted to give potential clients an augmented taste of what their proposed Fibrasa Connection development would look like. The result: a 360-degree, 3D rendering that beats the heck out of a pile of blueprints being shuffled around.
The world's first ever Immersive Technology Summit will be held at the Los Angeles Center Studios (LACS) on October 21st, 2010.
For more news and videos on immersive technologies visit : www.immersivetech.org
Think Rock Band is cool? Then you totally have to check this view out. This is how Freddiew envisions how a rhythm game might look like in the future. Here the rock and roll classic "Noob Slayer" is being played with an simulated overlay of Augmented Reality. Augmented reality meets rhythm gaming! No more glancing back and forth at your instrument and trying to match what is happening on the screen. With augmented reality, everything is overlayed for you right on top of the real world. If things were to get any easier, the game would play itself for you! This is just another awesome example of what augmented reality and immersive technology can do to improve well... just about everything!
The world's first ever Immersive Technology Summit will be held at the Los Angeles Center Studios (LACS) on October 21st, 2010.
For more news and videos on immersive technologies visit : www.immersivetech.org
Imagine a world where we are free from physical constraints, where we can shape and bend our environment to our will like in a dream. Imagine a world where hardware or software is not the bottle neck to creation, but the only bottle neck is our own imagination and creativity. This is ultimately the vision of ImmersiveTech we exist to promote the development and adoption of immersive technology so that we can expand on our human potential.
Victor Hugo once said "nothing is as powerful as an idea whose time has come." At ImmersiveTech, we believe that the time has come for physical and digital convergence. We believe that with help from our supporters we can create a central, unbiased community to advance the human experience through immersive technology.
The world's first ever Immersive Technology Summit will be held at the Los Angeles Center Studios (LACS) on October 21st, 2010.
Augmented reality is taken to the next, all-immersive level in Keiichi Matsuda's film, recently presented at London's 3D Film Festival at the Barbican. The architecture graduate and filmmaker has imagined a future world overlaid with digital information, whose built environment can be transformed at the touch of a few buttons. 'The architecture of the contemporary city is no longer simply about the physical space of buildings and landscape,' says Matsuda. 'More and more it is about the synthetic spaces created by digital information that we collect, consume and organise; an immersive interface may become as much part of the world we inhabit as the buildings around us.'
The world's first ever Immersive Technology Summit will be held at the Los Angeles Center Studios (LACS) on October 21st, 2010.
For more news and videos on immersive technologies visit : www.immersivetech.org
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What is Augmented Reality (AR)? The Meddling Geniuses at ImmersiveTech break it down and explain it in plain simple English. The concept of AR has been around since 1992 but its modern form has really started to mature in the last three years. AR is even starting to appear on the smartphones that practically everyone has these days.
Augmented reality is a term for live direct or indirect view of a physical real-world environment that has been augmented by virtual computer-generated imagery. It takes your ~current~ reality and ~enhances~ it with a virtual layer of artificial information. The phrase 'Augmented Reality' was first coined in 1992 by Thomas Caudell at Boeing in helping workers assemble cables into Boeing aircrafts and later demonstrated to enhance human performance by the US Air Force that same year. Before you know it, AR will become as part of our everyday lives as our watches and smartphones!
The world's first ever Immersive Technology Summit will be held at the Los Angeles Center Studios (LACS) on October 21st, 2010.
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